Groceries Apparel
Overview
Groceries Apparel is a non-toxic clothing brand that uses discarded fruit & veggie scraps to dye their beautiful, breezy, modern hippie-ish attire. The idea of using carrot tops, pomegranate rinds, coffee grounds, and other otherwise-wasted flora to impart unique colors on clothes just makes me so happy. I’m a huge fan of Groceries Apparel’s whole line, which exudes comfort, ease, and fruit-of-the-earth vibes. They have a wide array of styles, and an especially nice selection of workout wear and casual lounging pieces.
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The Details
Based: California, USA
Cost: $$ {$30 – $100}
Products: Tops (tanks, crop tops, tunics), activewear (leggings, shorts), sweatshirts, bodysuits, swimwear, bras & bralettes
Materials: Organic & recycled cotton, eucalyptus, recycled plastic, hemp (all 100% GMO-free, pesticide & herbicide-free, recycled & fair-traded ingredients)
The Look: Highly-wearable, breezy pieces for any and every day; earthy & bright colors
Eco-Love & Ethics
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- Super sustainable, toxin-free materials
- Upcycled food-waste dyes
- Production in California to ensure that their standards are upheld, and because this kind of local, traceable production, “maximizes quality, efficiency, and employee pay, and minimizes redundancy, waste and our carbon footprint
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Groceries Apparel Quote
We are redefining transparency and human responsibility by supporting family farms, localized manufacturing, living wages, and Monsanto-free post-consumer ingredients.